Chaps – Drink Promotion
A promotional content piece combining product storytelling, photography and video to create engaging visuals for the brand.
Creative Planning & Direction
Content Creation
Photography
Behind-the-Scenes Coverage
THE PROCESS
Collaborated with the owners to define the visual direction, aligning the photography with the Nigerian Independence Day launch.
Captured the product, details and atmosphere of the Chapman drink with a focus on its Nigerian identity and cultural significance.
Curated and edited the final imagery for promotional and social media use.
DELIVERABLES
Edited Photography
BTS Footage
Social Media Assets
CONTENT PRODUCED
Edited photography for the brand’s anniversary campaign.
Edited and curated imagery for Nigerian Independence Day.
Promotional social media assets highlighting the Chapman product and brand identity.
CREATIVE FOCUS
Product Photography
Cultural Storytelling
Brand Identity
Campaign Content
OUTCOME
Photography was used across my portfolio and the brand’s social platforms, as well as by featured models to promote the campaign and product.