Chaps – Drink Promotion

A promotional content piece combining product storytelling, photography and video to create engaging visuals for the brand.

Creative Planning & Direction

  • Content Creation

  • Photography

  • Behind-the-Scenes Coverage

THE PROCESS

  • Collaborated with the owners to define the visual direction, aligning the photography with the Nigerian Independence Day launch.

  • Captured the product, details and atmosphere of the Chapman drink with a focus on its Nigerian identity and cultural significance.

  • Curated and edited the final imagery for promotional and social media use.

DELIVERABLES

  • Edited Photography

  • BTS Footage

  • Social Media Assets

CONTENT PRODUCED

  • Edited photography for the brand’s anniversary campaign.

  • Edited and curated imagery for Nigerian Independence Day.

  • Promotional social media assets highlighting the Chapman product and brand identity.

CREATIVE FOCUS

  • Product Photography

  • Cultural Storytelling

  • Brand Identity

  • Campaign Content

OUTCOME

Photography was used across my portfolio and the brand’s social platforms, as well as by featured models to promote the campaign and product.

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Photography

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Videography

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Social Media Management

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Editing

⭒ Photography ⭒ Videography ⭒ Social Media Management ⭒ Editing